Advanced Skill Certificate in 360-Degree News Marketing

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360-Degree News Marketing: Master the art of integrated news marketing. This Advanced Skill Certificate equips you with cutting-edge strategies for impactful news dissemination.

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About this course

Learn content marketing, social media marketing, and public relations techniques. Ideal for journalists, PR professionals, and marketing specialists seeking career advancement. Develop data-driven insights and enhance your brand storytelling skills. Gain expertise in crisis communication and media relations. Elevate your professional profile and command higher earning potential. Enroll now and become a master of 360-degree news marketing. Explore the program today!

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Course details

• Strategic Planning & Content Calendaring for 360° Campaigns
• Data Analytics & Performance Measurement in 360° News Marketing
• Mastering Social Media for News Distribution & Engagement
• Search Engine Optimization (SEO) for News Content
• Paid Media Strategies for News Promotion (PPC, Social Ads)
• Email Marketing & Newsletter Strategies for News Dissemination
• Crisis Communication & Reputation Management in the News Cycle
• Visual Storytelling & Multimedia Content Creation for News
• Legal & Ethical Considerations in News Marketing

Career path

Job Role Description
360-Degree News Marketing Manager Lead and execute comprehensive marketing strategies across all digital channels for news organizations, focusing on audience engagement and brand building. Requires advanced knowledge of SEO, SEM, social media, and analytics.
Senior 360-Degree News Marketing Specialist Develop and implement targeted campaigns utilizing data-driven insights, enhancing brand awareness and driving user acquisition for news outlets. Expert in content marketing and performance analysis.
Digital News Marketing Strategist Craft innovative strategies for maximizing online news reach and engagement. This role requires expertise in content strategy, audience segmentation, and campaign optimization across multiple platforms.
News Content Marketing Manager Oversee the creation and distribution of engaging news content across digital channels, optimizing for search engines and social media platforms. A deep understanding of content strategy and journalistic principles is crucial.

Entry requirements

  • Basic understanding of the subject matter
  • Proficiency in English language
  • Computer and internet access
  • Basic computer skills
  • Dedication to complete the course

No prior formal qualifications required. Course designed for accessibility.

Course status

This course provides practical knowledge and skills for professional development. It is:

  • Not accredited by a recognized body
  • Not regulated by an authorized institution
  • Complementary to formal qualifications

You'll receive a certificate of completion upon successfully finishing the course.

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Skills you'll gain

News Curation Digital Marketing Social Media Management Data Analysis.

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Earn a career certificate

Sample Certificate Background
ADVANCED SKILL CERTIFICATE IN 360-DEGREE NEWS MARKETING
is awarded to
Learner Name
who has completed a programme at
Stanmore School of Business (SSB)
Awarded on
05 May 2025
Blockchain Id: s-1-a-2-m-3-p-4-l-5-e
Add this credential to your LinkedIn profile, resume, or CV. Share it on social media and in your performance review.
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